Reading Is Fundamental (RIF), the nation's oldest children's literacy organization, and US Airways (NYSE: LCC) announced they have teamed up to kick-off the third year of "Fly with US. Read with Kids.®," a program designed to demonstrate the importance of reading with young children. A key component of the program will include the Read with Kids Challenge, where participants can log the amount of minutes they spend reading to children. The nationwide goal is to achieve 10 million minutes between September 1 and October 31. Readers can register to participate and log the number of minutes they read to children on an ongoing basis at www.rif.org/readwithkids.

"Reading, much like flying, takes you on journeys to new places and helps you discover new worlds. By partnering with RIF, US Airways is honored to help children in the communities where our employees live and work discover the joy of reading and provide them with a better foundation for academic and economic success. Because of our past successful Read with Kids Challenges, we've increased our goal, but I know we can reach it by working together," said Doug Parker, chairman and CEO of US Airways.

Since the partnership first launched in 2008, US Airways and RIF have helped log a combined total of 14 million minutes read with children as part of the Read with Kids Challenge.  

RIF encourages children to experience reading as a fun daily activity to help foster early childhood literacy development. The launch of this year's RIF-US Airways partnership coincides with the beginning of the new school year and is a timely reminder that September is National Literacy Month. The Read with Kids Challenge helps promote recreational reading habits that prepare students to achieve more in school and life.  

"Motivating children to read at an early age is critical to developing successful students, and RIF is pleased to partner with US Airways to get more communities reading," said Carol H. Rasco, president and CEO of RIF. "Each year, RIF sets a high goal to achieve during the Read with Kids Challenge, and I'm excited to see our nation strive to reach 10 million minutes of reading with children this year."

As part of the Read with Kids Challenge, participants will be entered to win a grand prize drawing of a Walt Disney World® Resort vacation package from US Airways Vacations, US Airways gift cards, and other weekly giveaways. US Airways, the official airline of RIF, will also reward individuals who join them in supporting RIF. For gifts of $50 or more made through the campaign, US Airways will award the donor up to 5,000 Dividend Miles. Donors can also receive Maisy Takes a Trip, a special edition book by best-selling author Lucy Cousins with a donation of at least $25. To sign up for the challenge or to make a donation, visit www.rif.org/readwithkids. More information will be available on Twitter via @RIFWEB or @USAirways, or RIF's Facebook fan page.

Throughout the duration of the campaign, RIF and US Airways will host reading celebrations in Charlotte, N.C., Philadelphia, and Phoenix. The events will feature a RIF book distribution where children get to choose a book for their own home libraries, family-friendly activities, and read-alouds where US Airways employees will interact with students and families.

About US Airways

US Airways, along with US Airways Shuttle and US Airways Express, operates more than 3,200 flights per day and serves more than 200 communities in the U.S., Canada, Mexico, Europe, the Middle East, the Caribbean, Central and South America. The airline employs more than 31,000 aviation professionals worldwide and is a member of the Star Alliance network, which offers its customers more than 19,700 daily flights to 1,077 airports in 175 countries. Together with its US Airways Express partners, the airline serves approximately 80 million passengers each year and operates hubs in Charlotte, N.C., Philadelphia and Phoenix, and a focus city in Washington, D.C. at Ronald Reagan Washington National Airport. And for the eleventh consecutive year, the airline received a Diamond Award for maintenance training excellence from the Federal Aviation Administration for its Charlotte hub line maintenance facility. For more company information, visit www.usairways.com . (LCCG)

About RIF

Reading Is Fundamental, Inc. (RIF), founded in 1966, motivates children to read by working with them, their parents, and community members to make reading a fun and beneficial part of everyday life. RIF's highest priority is reaching underserved children from birth to age 8. Through community volunteers in every state and U.S. territory, RIF provided 4.4 million children with 15 million new, free books and literacy resources last year. For more information and to access reading resources, visit RIF's website at www.rif.org.

Discover the Joy!

SOURCE Reading Is Fundamental, Inc.

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Outskirts Press, an Inc. 500 company in 2009 and the fastest-growing full-service self-publishing and book marketing company, was recognized once again by Inc. Magazine in 2010 in its annual "Fast 5000" list of the nation's fastest-growing private businesses.

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"As an Inc. 5000 honoree, Outskirts Press shares a prestigious pedigree with such notable alumni as Zappos, Visa, Oracle, and scores of other powerhouses," according to Jane Berentson, Inc. Magazine's editor.

The Inc. 5000 annual rankings are based upon the rate of each company's revenue growth from 2006 through 2009. This is the second year in a row Outskirts Press has appeared on the list.

"We are honored once again to be recognized by Inc. Magazine on this annual list," said Brent Sampson, Outskirts Press president and chief executive officer. "To appear on this list once is a feat; and twice in a row is a true testament of our commitment to quality, customer service, and value for our authors."

The announcement comes on the heels of the recent launch of Outskirts Press Version 4.0, where writing and book marketing services are now available a la carte, regardless of where writers choose to publish. Learn more at http://outskirtspress.com.

About Outskirts Press, Inc.:

Outskirts Press, Inc. offers full service, custom self-publishing services for authors seeking a cost-effective, fast, and flexible way to publish and distribute their books worldwide while retaining all their rights and full creative control. Available for authors globally at www.outskirtspress.com and located on the outskirts of Denver, Colorado, Outskirts Press represents the future of book publishing, today.

SOURCE Outskirts Press, Inc.

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Texas Children's Hospital has adapted its medically acclaimed book, "Vaccine-Preventable Disease: The Forgotten Story" into a Spanish-language version featuring real-life stories about the impact of five diseases that are vaccine-preventable, yet prevalent in the Hispanic and Latino communities. Copies of the book are available for purchase at http://bit.ly/vaccinebookspanish.

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The book recently was distributed to more than 1,200 pediatricians attending the II International Pediatric Updates Symposium, a three-day conference co-sponsored by Texas Children's and held in Cartagena, Colombia. In addition, the book has received praise from the National Hispanic Medical Association who recognized it as a helpful tool to discuss the consequences of vaccine-preventable diseases with concerned parents.

"The National Hispanic Medical Association applauds the making of the book, "Vaccine-Preventable Disease: The Forgotten Story," said Dr. Ciro V. Sumaya, board chairman of the National Hispanic Medical Association and author of the book's forward. "The powerful message in these personal stories is the genuine petition to the public—including the poor and vulnerable, young and old—to get immunized."

The families featured in the stories give an intimate view of just how infectious and fatal vaccine-preventable diseases can be. As advocates for vaccines, these families share the longstanding impact the diseases had on their lives and tell why it is so important to adhere to recommended vaccine schedules.  

The Sotos, one of the families in the book, sat anxiously at daughter Sydney's side as she battled pandemic H1N1 influenza for 28 days in the hospital. Twelve-year-old Sydney had symptoms of nausea, fatigue and a fever above 100 degrees. The worsening of her ailments eventually led to the diagnosis of H1N1 influenza. Soto was then placed on a ventilator, experienced respiratory failure and even had double pneumonia. Fortunately, after intensive medical treatment, her health improved and she continues to recover.

The H1N1 influenza vaccine became available for Sydney's age group a week after she contracted the disease. Sydney and her family shared their story with the hope that another child doesn't have to suffer from a disease that can be prevented.

"I shudder to think how much guilt I would feel if I had refused the vaccine and then watched her go through this experience," said Linda Soto, Sydney's mom. "Sydney almost died."

Dr. Carol J. Baker, executive director of the Center for Vaccine Awareness and Research at Texas Children's Hospital and one of the book's co-authors, says that Sydney is just one example of a child who endured insurmountable pain due to a vaccine-preventable disease. She believes that there are many more children who suffer through similar and sometimes worse pain because they were not vaccinated.

"Through impactful real-life stories of children suffering because they were not protected by vaccines, this book helps to educate and inform parents in a way that mere statistics cannot," said Baker who recently served as chair of the Advisory Committee on Immunization Practices of the Centers for Disease Control and Prevention. "We're telling parents that scientific studies have proven that these vaccines are indeed safe and save lives."

Along with pandemic H1N1 influenza, the other diseases that are a focus in the book are human papillomavirus, meningococcal meningitis, pertussis (whooping cough) and seasonal influenza.    

In addition to Baker, co-authors of "Vaccine-Preventable Disease: The Forgotten Story" include Dr. Julie A. Boom and Rachel M. Cunningham. Boom is director of infant and childhood immunization for the Center for Vaccine Awareness and Research at Texas Children's Hospital. Cunningham is the immunization registry and educational specialist at Texas Children's.

More than 3,000 copies of the Spanish book and 80,000 copies of the English book have been distributed to pediatricians and school nurses across the country and internationally. Copies of the book are available for purchase at vaccine.texaschildrens.org, with an educational poster series also offered. Additional information about vaccines can also be found on the Web site. All proceeds from the sale of vaccine books and posters go directly toward the cost of producing future editions. The Center for Vaccine Awareness and Research at Texas Children's Hospital does not profit monetarily from this project.

About the Center for Vaccine Awareness and Research

The Center for Vaccine Awareness and Research at Texas Children's Hospital promotes healthier children and families by providing parents and health care professionals with the latest information and recommendations on vaccines for infants, children, adolescents, pregnant women and adults and by conducting research that contributes to effective vaccine delivery models. Information is available on its Web site, www.vaccine.texaschildrens.org. An ongoing program, the center is the creation of four Texas Children's Hospital physicians who are experts in the fields of vaccine education and research, pediatrics, infectious diseases and adolescent medicine.

About Texas Children's Hospital

Texas Children's Hospital is committed to a community of healthy children by providing the finest pediatric patient care, education and research. Renowned worldwide for its expertise and breakthrough developments in clinical care and research, Texas Children's is nationally ranked in all ten subspecialties in U.S.News & World Report's list of America's Best Children's Hospitals. Texas Children's also operates the nation's largest primary pediatric care network, with more than 40 offices throughout the greater Houston community. Texas Children's has embarked on a $1.5 billion expansion, Vision 2010, which includes the Jan and Dan Duncan Neurological Research Institute™, a comprehensive obstetrics facility focusing on high-risk births and a community hospital in suburban West Houston. For more information on Texas Children's Hospital, go to www.texaschildrens.org. Get the latest news from Texas Children's Hospital by visiting the online newsroom and on Twitter at twitter.com/texaschildrens.

Available Topic Experts: For information on the listed experts, click appropriate link.

C. Mary Healy

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Carol Baker

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Julie Boom

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SOURCE Texas Children's Hospital

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"Read Me - I Am Magical" by Alinka Rutkowska is a revolution in the reading experience. It's not only a thoroughly researched piece of work on personal empowerment, happiness, love and general wellbeing, it's also filled with powerful exercises, which enhance your state of mind and as a consequence, your life. But what makes this book truly revolutionary, is the subliminal message embedded within its pages, making you feel absolutely incredible as you read.

Subliminal messages are messages given just below your threshold for conscious perception and there is evidence that we are being bombarded by them in all kinds of advertising in order to encourage us to buy certain products. This book uses the same sub-conscious tool to spread a positive powerful message which enhances the reader's feeling of wellbeing.

The book is divided into 12 chapters, which approach issues of self awareness, gratitude, love, reality creation, energy, mental healing, interconnection, happiness, and the impact of subliminal messages. The book presents 24 empowering exercises from a detailed meditation exercise which guides you into a "zen" state of mind to a "love and sex magic" study which focuses on how to attract a partner and keep things spicy in the long term.

Rutkowska's point of view will likely appeal to many of us as she is herself a business professional and so understands the pressures of a busy modern life. The depth of her knowledge and insight attracts more readers every day.

This revolutionary book is already available for sale on amazon.com (http://www.amazon.com/Read-Me-Happiness-Personal-Remarkable/dp/1451594364/re f=pd_sim_b_16) and Rutkowska's website http://www.master-of-thought.com/ and will be officially launched at the world's largest Book Fair in Frankfurt in October.

(Due to the length of this URL, it may be necessary to copy and paste this hyperlink into your Internet browser's URL address field. Remove the space if one exists.)

    For further information, please contact:
master_of_thought@master-of-thought.com or +393486790491

SOURCE Alinka Rutkowska

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    Agreement with WWF Now Covers all of Domtar's EarthChoice(R) Paper,
    Further Promotes Forest Conservation and Environmental Responsibility

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    UFS (NYSE, TSX)

MONTREAL, Sept. 1 /PRNewswire-FirstCall/ - To promote ongoing forest conservation and environmentally responsible paper products, Domtar Corporation (NYSE/TSX: UFS) announced today that it has expanded a licensing agreement with World Wildlife Fund (WWF) to now cover all of Domtar's EarthChoice(R) products, including office paper. The sale of all papers from EarthChoice, Domtar's family of socially and environmentally responsible paper products, will now support WWF's mission.

Domtar will make an annual contribution of US$350,000 to WWF from the sale of its EarthChoice products, the broadest and most flexible collection of environmentally responsible papers available in the marketplace. Since its launch, more than a million tons of EarthChoice papers have been sold, all of which have been certified to the standards of the Forest Stewardship Council(TM) (FSC(R)) and are publicly supported by both WWF-Canada and the Rainforest Alliance.

"Domtar is proud to further support WWF's conservation work through this agreement," said Domtar Vice-President of Brand Management and Sustainable Product Development, Lewis Fix. "Domtar is committed to the responsible sourcing of fiber and to the credible forest certification of its suppliers. We can meet our customers' needs for quality, performance, versatility and value without sacrificing the needs of the environment."

On top of the EarthChoice licensing agreement, Domtar participates in WWF's Global Forest & Trade Network, an initiative to eliminate illegal logging and improve the management of valuable and threatened forests. In addition, Domtar's work with WWF has included efforts to help increase FSC forest certification and protect areas throughout Canada and to increase access to forest certification for small, private landowners in the United States. This work complements Domtar's efforts to increase the availability of FSC(R) certified paper at major office supply retailers, which WWF supports.

"Domtar has been recognized as a leader in sustainable growth in the pulp and paper industry," said Terry Macko, Vice President and Chief Marketing Officer at WWF. "The funds generated by this agreement will build upon Domtar's long-standing commitment to supporting WWF's sustainability efforts around the globe. We hope their commitment to source fiber responsibly and promote credible forest certification sets an example for other companies to follow."

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About Domtar

Domtar Corporation (NYSE/TSX:UFS) is the largest integrated manufacturer and marketer of uncoated freesheet paper in North America and the second largest in the world based on production capacity, and is also a manufacturer of papergrade, fluff and specialty pulp. The Company designs, manufactures, markets and distributes a wide range of business, commercial printing and publishing as well as converting and specialty papers including recognized brands such as Cougar(R), Lynx(R) Opaque Ultra, Husky(R) Opaque Offset, First Choice(R) and Domtar EarthChoice(R) Office Paper, part of a family of environmentally and socially responsible papers. Domtar owns and operates Domtar Distribution Group, an extensive network of strategically located paper distribution facilities. The Company employs over 9,000 people. To learn more, visit www.domtar.com.

SOURCE DOMTAR CORPORATION

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